Creative Thinking


  • Essence:

    Chunk up to find the essence of a problem.What is the heart of the problem ? Now you chunk down to find situations where the same essence appears. I want to make the airport lounges more interesting. I identify the essence as waiting. A similar situation is a doctor’s waiting room.In the doctor’s waiting room there are many things to read , a T.V., an electronic display etc. Try to put similar things in the airport.

    http://creatingminds.org

 

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